For the first 10 years, SAF grew because of Alan’s commitment to quality and customer service. During this period SAF’s growth was simply attributed to word of mouth. Alan did not do any marketing. In fact, it wasn’t until 2015 that he finally applied graphics to his company vehicles to do some advertising. Because of his commitment to quality and customer service he created raving fans of customers who became SAF’s greatest ambassadors.
It was 2011 when SAF took a bold approach that was forward thinking and would eventually change the industry forever. Kevin Ronan had worked in the commercial door and hardware industry for his entire career. Kevin had a vision of the convergence between the low voltage electronic security industry (division 28) and the commercial doors and hardware industry (division 8). With this convergence, both the general contractor and the end-user would only have to deal with one point of contact per opening (door) as opposed to three of four different vendors installing products at the same door.
In 2011 Kevin Ronan joined SAF, and together he and Alan launched the Commercial Doors and Hardware division. Today SAF provides engineering, installation and service for both the low voltage electronic security industry as well as the commercial doors and hardware industry.
In 2015, Joe Clouatre joined the team as the EVP and Managing Partner. Joe spent fifteen years as an end-user and fifteen years running his own integration business, much like SAF, in the Boston area.
As an end-user, Joe could not find an integration company that focused on Extreme Customer Service® so he decided to build one much like Alan not being able to find a company focused on quality.
Since 2015 SAF has continued to grow and diversify their customer base as well as their geographic footprint. SAF has expanded their reach bringing on several national customers as well as their first global customer. SAF has continued to evolve with the creation of the SAF Educational Academy and their embedded technician program. SAF has been the recipient of several major awards including being named the #1 Installation Company in North America in 2018 as well as being named to Charlotte’s Top 50 Fastest Growing Companies in 2018.
Today with the core values of Quality, Extreme Customer Service® and being an Employee Centric Company, SAF continues to grow because of the level of service they provide to their customers. It is one thing to have a company based on great values, but the company would not exist if it weren’t for those employees who embrace those values and strive to exceed customer’s expectations every day in every way. So in the end, it is truly the employees that make a difference, and Alan, Alison and Joe are very thankful for the amazing team that makes up SAF Technologies, Inc.
Chief Executive Officer
Executive Vice President & Managing Partner
FAITH BASED BUSINESS